Arcadia
While Paper 1 is not a formal essay ( you only have 1 hour and 15 minutes to compose your answer), you are still required to organise your response. In fact, 25% of your marks are gained through the way you structure and focus on the ideas you want to write about. You should probably spend the first 15 minutes working with the text, annotating the formal and stylistic features and collecting your ideas. You then have an hour to write your response. Make sure you demonstrate your paragraph skills when writing your answer; while not explicitly required, paragraphs are the basic building blocks of written organisation, and learning to write in manageable ‘chunks’ will help you both focus your ideas and cover a reasonable range of points. This response has been written to demonstrate that, if you are struggling with organisation, some texts lend themselves to sequential analysis: look how the response follows the layout of the advert.